They don't blow up loudly. They bleed slowly — a hire you didn't reverse, a contract you didn't read, a partnership you didn't pressure-test. By the time you notice, the year is gone. This ebook names all ten.
Every chapter is a real pattern — hiring, pricing, scaling, contracts, partnerships, cash flow, marketing, founder bottlenecks, exits — and a checklist you can run before your next big decision.
Why the wrong VP costs far more than their salary — and the 90-day test that catches it.
Underpricing and overpricing both drain a company. The three inputs to get it right.
Growth that compounds versus growth that eats itself. How to tell which one you're buying.
Three clauses that look standard and aren't. Where the real damage hides.
The questions nobody asks until it's too late.
Profitable companies go bankrupt. The cycle that quietly causes it.
Spend vs. system. Why campaigns that look great fail in year two.
The most expensive person in the company is usually doing the cheapest work.
How acquisitions destroy value quietly, and the clauses to read twice.
Six steps to run before any move that costs more than a month of runway.
Not for: solo creators, weekend side projects, or anyone looking for motivational pep-talk content. This is operator-grade.
Yes. You download the PDF and you're done. No upsell on the landing page, no bait-and-switch.
About 25 minutes start to finish. Most readers go back to specific chapters later.
Both. The patterns show up earlier and hurt faster in small companies, but they show up everywhere.
A standard PDF. Works on phones, tablets, laptops — anything with a PDF reader.
Drawn from real patterns across early-stage and growth-stage companies. No fluff, no fake stories, no fabricated testimonials.
The next time someone pitches you the "fast, easy, obvious" version of one of these moves, you'll know what it really costs.
Download the Free EbookPDF · 10 chapters · ~25 min