How to build a brand that customers remember. Positioning, naming, identity systems - and how to know when yours is working.
The framework for the brand decisions you'll make once and live with forever.
The how-to behind positioning, naming, identity - without the agency speak.
How to diagnose what's wrong and fix it - without a full rebrand.
Around 60 pages of practical content. Designed to be read in one sitting - and used the next morning.
The complete book. Every chapter, every framework, every example. Yours forever.
Yes. Email us with your order number and we'll credit your $8.99 toward the $139 bundle.
Read it in an afternoon. Reference it forever.
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